FAQ — CEOTXT
One signal a week. Owned by your team. Direct answers on what CEOTXT installs, setup, weekly operation, KPI ownership, pricing, and security.
Short answers. No sales language. If something is missing, talk to us.
What CEOTXT is
What is CEOTXT?
CEOTXT is one signal a week, owned by your team.
Every core number closes with an owner, an escalation path, and one clean leadership signal.
Is CEOTXT a dashboard?
No.
Keep your dashboards. CEOTXT sits above them and makes weekly ownership hold.
Is CEOTXT just reminders?
No.
Reminders are part of the loop. The product is the weekly close: owner submission, escalation, signal, and audit trail.
What problem does CEOTXT solve?
Core KPIs that are visible, but not truly owned.
The numbers exist. The meeting exists. The dashboard exists. But ownership still depends on someone pushing.
Who is CEOTXT built for?
Owner-operators past $1M who run a weekly leadership rhythm and want every core KPI owned, closed, and reported — without chasing.
Who is CEOTXT not for?
Early-stage teams still searching for product-market fit. CEOTXT is built for companies where the KPIs already exist and the problem is ownership, not discovery.
Install & weekly operation
How fast can we install?
The first loop can be installed in about 5 minutes.
Choose the close time. Add the core KPIs. Name the owners.
Do we need integrations to start?
No.
KPI owners submit values through secure links. You can start with the numbers you already track.
What is a weekly close?
The fixed weekly moment when KPI updates stop and the leadership signal is generated.
Same time. Same day. Every week.
How do KPI owners submit?
The owner gets a reminder, opens a secure link, and submits the number.
One KPI usually takes about 30 seconds.
Can KPI owners reply by SMS with the number?
Not yet.
For now, owners submit through a secure link so the value is structured, tied to the right KPI, and captured correctly.
What happens if an owner misses the close?
The miss becomes visible.
Reminders go out before the close. If the number is still missing, escalation triggers.
Reports & meetings
What does leadership receive?
One weekly leadership signal.
Delivered by SMS, email, or secure link.
What is included in the weekly signal?
The core KPI lines leadership needs to see.
Value. Movement. Direction. Owner. Status. Notes, where used.
Can values stay out of SMS and email?
Yes.
Secure delivery mode keeps KPI values out of SMS and email. Recipients open a secure report link instead.
Can board members or investors receive the report?
Yes.
Unlimited recipients. Add anyone who should see the weekly signal.
What is Meeting View?
Meeting View turns the weekly signal into a working surface for the leadership meeting.
Review numbers. Add notes. Capture actions. Track what happens next.
Included.
Does CEOTXT support monthly and quarterly reports?
Yes.
Monthly and quarterly reports are included.
KPIs & ownership
What counts as a core KPI?
A number that changes decisions in your weekly leadership meeting.
If it does not drive action, it should not crowd the core loop.
How many core KPIs should we run?
Start with 3–5.
9 Core KPIs. Start with 3–5 and expand from there. Unlimited Secondary KPIs.
What are Secondary KPIs?
Numbers you want to track without crowding the core leadership signal.
Unlimited Secondary KPIs.
What does “one KPI owner” mean?
One accountable person owns the number.
Not a department. Not a committee. Not “the team.”
Why only one owner?
Because shared ownership is where drift hides.
One named owner makes the weekly close clear.
What is a backup owner?
A second person who protects the close if the primary owner is unavailable.
The KPI should not go blank because someone is away.
Pricing & access
What does CEOTXT cost?
$497 / mo for your company. All features included. No tiers, no upsells.
Additional portfolio companies are +$397 / mo each.
How is CEOTXT licensed?
By workspace.
A workspace has its own KPIs, owners, weekly close, reports, and recipients.
Does CEOTXT support portfolios?
Yes.
Portfolio is for owners, boards, holding companies, investors, and operating partners running the loop across multiple companies. +$397 / mo per additional workspace.
Why is CEOTXT invite only?
CEOTXT is built for one profile — founders past the early stage who run real weekly operating rhythms. The product creates maximum value for that profile. We chose depth over reach.
How do I get access?
Request access on the site. We review every application. If it is a fit, you hear from us within 48 hours.
Security & trust
Is KPI data safe over SMS and email?
Use secure delivery mode when numbers are sensitive.
In secure delivery mode, KPI values stay out of SMS and email. Recipients open a secure report link instead.
Can SMS be disabled?
Yes.
CEOTXT supports SMS, email, and secure link delivery. Use the delivery mode that fits your security needs.
What login options are supported?
Email and password, Google SSO, passkeys, phone OTP, and email verification.
How is access controlled?
Workspaces use role-based access.
Owners, admins, and members have different permissions. Internal admin access is separated and restricted.
Does CEOTXT keep an audit trail?
Yes.
CEOTXT records key actions such as ownership, submissions, reports, and account activity.
Does CEOTXT store payment card details?
No.
Billing is handled by Stripe. CEOTXT does not store card numbers.
Does CEOTXT sell customer data?
No.
Customer data is not sold.
Where is CEOTXT operated from?
CEOTXT is built and operated by Rokter AS in Narvik, Norway.
It is built for GDPR-aligned operation and EEA data residency.